Over 76% of prospects are trying to find your business on the World Wide Web.

Why your business needs Search Engine Optimization (SEO)
SEO can generate more qualified leads, with a greater ROI, than the traditional marketing of the past. (Eventus Design recommends both new and traditional media for maximum marketing response)

Eventus Design has a highly-effective process to greatly increase your search engine results.

Eventus Designs’s 4 Vital Steps for Successful SEO

1. Basic Optimization - design and implementation, using content structuring techniques.
2. Linking & Optimization - Ongoing Link Building and Networking, Competition analysis,  new tactic implementation and updates. Metatag discription and keyword reviews with analysis and adjustments.
3. Authority Articles – create, optimize and publish relative articles. These will help craete a strong industry specific value Known as "authority pages". A two for one. (PR and SEO)
4. Analytics & Reporting – Get up to date statistics on your traffic, how visitors behave and SEO progress reports. (Bear in mind that SEO can take months before high rankings are achieved.)

1. Basic Optimization:

• Initial research to determine highest profit keywords
• Optimization and structuring your HTML code to be search engine friendly.
• Creating anchor text for future back-linking and interlinking strategies.
• Meta Tag discription optimization on the front page, Title-tag optimization for every page on frontpage top navigation.
• Design interlinking strategies with micro sites and XML site maps to increase PageRank value.
• Keyword density and LSI checking
• SEO front page copywriting to maximize results.
• Design/implementation of SEO structure of core pages.
• Other proprietary optimization "secrets" that shall remain as such!

2. Ongoing Optimization:

Continual maintenance is a vital key to achieving the highest search engine results. Unfortunately, this practice is not often used, and even less often used correctly.

SEO is a science in a constant state of evolution; requiring updates to keep in sync with changing algorithms, new site postings, and establishing your page rank or "value" on the WWW.

Our SEO team’s ongoing efforts will build and maintain the "value" of your site as viewed by major search engines. THE ROI is exceptional when compared with traditional marketing techniques that are typically much more costly.

Based upon total amount of keywords and allotted time:

• Link Building Strategy (critical)
• Reviews and analysis of high ranking competitors
• Keyword density optimization
• Robot crawl checking
• Reviews of Algorithm updates and changes making needed adjustments
  
• Checking and updating RSS feeds if built
• Joining relevant online directories and Blogs

*Please Note: Purchasing valued and targeted listings and joining some paid directories is typically worth consideration, as a part of our continuing  service we will keep you notifyed about worthwhile opportunities. (i.e. The Yahoo directory requires an annual fee, but is an superb directory to be listed in)

Authority Articles, Copywriting

• Authority Pages/Articles. Build value, write authority content/articles... post to known resources.
• Add SEO Copywriting to relevant areas and sub pages as neccesary. This is done to help increase your search engine rankings and use of keywords and links.
  

Analytics & Reporting

• Implementation of Analytics on your site. Coding, set up etc.
• In-house Review of Traffic and Behaviour Statistics (Billed hourly, 3 hour minimum)
• Implementation of Conversion Tracking and Analytics with PPC Advertising: (Hourly, size effects time)
• Quarterly Reports of Inbound Links, Analytics, and Search Engine Rankings.